When words fail us, pictures can help. We need them to tell stories.
Say more with Canon.
Canon will launch the campaign with pop up newsstands.
Partnering with major publications, front pages will be wiped blank with a message from Canon inside.
Passersby who notice the blank pages will be offered an impromptu photoshoot.
Print ads will remind the public of the impact photography has and how much more a photo can say.
On social media, Canon will share inspiring portraits that inspire the world to speak and shape our stories.
Canon will further comment on the stakes of photojournalists face on Twitter using their cameras to capture important moments.
Copywriter: Nino LaCorte