Carousel ads will show hair styling tutorials with artistic inspiration.
L’Oreal will host an Art of Hair Revival Gala featuring a gallery of great hair in art, plus live models showing off their hair.
L’Oreal will share photos of women attending the gala having their hair styled and modeling for live portrait painting.
L’Oreal will continue reviving the art of hair in billboards showing great hair and all of its dressings.
Copywriter: Alicia D’Agostino